The consulting company EY published a report on banking services in the countries of the Soviet Union for 2024. According to the report, it is expected that in the next three years the banking sector in the region will face serious changes due to the influence of digital technologies and changing consumer preferences.
EY suggests that banks will need to change their strategies and business models to meet new client demands. In their opinion, digital transformation will play a key role in the future development of the banking industry.
It is noted that for successful adaptation to the changes, banks need to invest in digital technologies, rethink their processes, and improve the quality of client servicing. Analysts also emphasize the importance of support from regulatory bodies to ensure the security and effectiveness of the digitalization process.
